Gosia Leitch
VP of Engagement Solutions | Engagement Solutions
Leading our Engagement Solutions, Gosia designs and delivers data-driven HCP engagement strategies that help pharma partners unlock the full potential of diagnostically driven therapies and accelerate biomarker and treatment adoption.
Since joining Diaceutics in 2024, Gosia has been pivotal in scaling Engagement Solutions, sharpening our commercial proposition and driving deeper utilisation of genomics and oncology diagnostics across global pharma accounts.
With 20+ years in diagnostics and pharma, including senior roles at Veracyte, Abbott and Bayer, Gosia brings expertise in commercial strategy, brand management and HCP education. She holds an MBA from the University of Iowa and executive education in Corporate Strategy from Columbia Business School.
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Leading our Engagement Solutions, Gosia designs and delivers data-driven HCP engagement strategies that help pharma partners unlock the full potential of diagnostically driven therapies and accelerate biomarker and treatment adoption.
Since joining Diaceutics in 2024, Gosia has been pivotal in scaling Engagement Solutions, sharpening our commercial proposition and driving deeper utilisation of genomics and oncology diagnostics across global pharma accounts.
With 20+ years in diagnostics and pharma, including senior roles at Veracyte, Abbott and Bayer, Gosia brings expertise in commercial strategy, brand management and HCP education. She holds an MBA from the University of Iowa and executive education in Corporate Strategy from Columbia Business School.
Resources written by Gosia Leitch:
Redefining HCP Engagement with Clinical, Behavioral & Companion Diagnostics
Transform HCP engagement by integrating clinical, behavioral, and companion diagnostics data for precise targeting and improved outreach effectiveness. Discover the future of pharma marketing.