As team leader, Steve is responsible for overseeing the planning, development and execution of Diaceutics’ marketing strategy and tactics. Steve drives efforts for Diaceutics to be recognized as thought leaders for the industry in precision medicine and diagnostic health. Overseeing public relations, events management and digital marketing activities, the team drives communication efforts to promote provocative perspectives in this dynamic environment.
Steve’s experience in the pharmaceutical industry includes a 12-year tenure at GlaxoSmithKline, where he supported and led US market launches of multiple brands and indications across a variety of therapeutic areas. As Director of Global Marketing, he oversaw international efforts to drive market development and lifecycle activities for the metabolic product portfolio, and spearheaded the creation of the innovation function within the US vaccines division. In addition, Steve has served as Management Advisor for TGaS Advisors, building the global marketing benchmark solution from its infancy into a standard offering for the firm.