A forecast for the industry raises some interesting points. Will there be 50 per cent more targeted therapy launches in 2016? Are labs becoming the key pharma launch partners? Are payer value models finally get some traction? And how will companion and complementary diagnostics be defined? Listen to this webinar to learn:
- Insights on the latest trends in targeted therapies
- Best practices for your companion and complementary diagnostics launch
- What you should be thinking about for your successful launch